Mediacard
International Outdoor Expo 2026
5-7 June 2026 Riihimäki, Finland
Discover the Spirit of the Outdoors at the International Outdoor Expo
Riihimäki Outdoor Expo is Finland’s leading event for outdoor life, wilderness and trekking – and one of the most comprehensive trade fairs in the Nordics within the field. Held every two years, it brings together passionate enthusiasts, industry professionals, and newcomers alike. With a rich showcase of gear, expertise, and inspiration, the Expo is the perfect place to connect with your audience and be part of a vibrant outdoor community.
Product categories
Hunting | Fishing | Trekking | Nature
Visitor target groups
Consumers interested in hunting, fishing, trekking, and outdoor activities, industry professionals, influencers, and the media.
Outdoor Expo at the social media
Key figures
International Outdoor Expo 2024
23 800
Visitors
250
Exhibitors
150
Presentatios and shows
7
Hectare event area
Satisfaction with the Outdoor Expo
90% of visitors reported that the content of the Outdoor Expo met their expectations either excellently, well, or moderately.
Source: Outdoor Expo feedback surveys 2024
100% of exhibitors stated that the event met their expectations either excellently, well, or moderately.
Visitor profile
Visits at the Outdoor Expo
25 % For the first time
44 % Has visited before
31 % Has visited more than 5 times
Motives for visiting
79 % For own interests and hobbies
5 % For work
33 % To make purchases
Interests
48 % Hunting
54 % Fishing
64 % Trekking
65 % Nature
Age groups
22 % under 25 years
43 % 25-44 years
30 % 45-65 years
5 % 65 years and over
Prices 2026
You can book a bare exhibition space and complement your stand with the structures, furniture, and technology of your choice.
- Registration fee 300 €
- Stands outdoors 57 €/sqm
- Stands indoors 97 €/sqm
Stands minimum 4 sqm. You can order electrical connection for the stand separately if needed. Stand packages, structures and furnitures can be ordered only to the stands indoors.
VAT 25,5% will be added to the prices.
SUSTAINABILITY
Sustainable experiences
We develop sustainable events in collaboration with partners across different regions. We take care of the environment while also bringing employment and income to the event area.
We promote wellbeing at work and foster an atmosphere of equality, respect, and openness at our events. Everyone is welcome to attend as their authentic selves.
Expomark is part of the Finnish Fair Corporation and committed to shared sustainability efforts. Messukeskus is a pioneer in sustainability within the event industry, working across social, economic, and environmental responsibility. Progress is reported annually in accordance with the UN Sustainable Development Goals.
Contact
Let’s plan the ideal participation package for your company!
Terms of participation
The terms below apply in addition to the general terms of Expomark Oy
- Registration fee 300 € (incl. visibility and environmental fee) is charged from all exhibitors.
- The invoice for participation is due before the fair, the due date is 30.4.2026.
- For other companies coming to the stands, a Visibility and Environmental Fee of 300 € will be charged. The exhibitor who has booked a stand is responsible for the participation fees of his/her joint stand.
- Participation includes exhibitor and parking passes as well as admission tickets based on stand size. Additional tickets can be ordered at a discounted rate.
- An extra charge of 25 € + VAT/invoice is charged if additional invoices need to be made when, for example, the space rental is paid by several companies, or the company contact information is being changed.
- VAT 25,5% will be added to the prices.
Notes regarding stand programme:
- All programme activities and other operations must take place within the exhibitor’s own stand area.
- The maximum sound level allowed at the stand is 75 dB.
- To ensure visitor safety, all activities at the stand – such as object throwing – must be carried out in a way that does not pose any risk of injury.
Orders for structures, furniture and technical services:
- Please place your orders on time, as prices will increase in stages starting 40 days before the event.